Telegram Ads is Telegram's internal advertising platform that allows you to promote channels. There are three types of ad accounts:
Euro account (payment in euros)
TON account (payment in TON cryptocurrency)
Stars account (operates using Telegram's internal currency — Stars)
This guide focuses on the Stars account, as it is directly tied to content monetization in Telegram through paid reactions and publications.
When you create paid content, users can purchase it, and you earn Stars. These Stars can either be withdrawn in TON (via Telegram’s internal system) or transferred to Telegram Ads for promotion.
Example: Earning Stars from a Paid Post
Suppose you run a financial literacy channel. You post:
"Top 5 passive income strategies that actually work. One of them is a little-known method using P2P arbitration. Unlock the full list for 150 Stars."
This post becomes a paid publication, and subscribers can purchase it. For each purchase, you earn Stars.
Once you accumulate enough Stars (e.g., 300–500), you can launch an ad directly in Telegram without agencies or third-party platforms.
Step 1: Create a Paid Post
Open the post in your channel.
Tap the three dots in the upper right corner.
Select “Make content paid.”
Set the price — for example, 100 Stars.
1 Star ≈ €0.02 — keep this in mind when pricing your content.
Step 2: Use Stars for Promotion
The Stars account is a specialized type of Telegram ad account that runs on Stars currency. Administrators earn these Stars when subscribers purchase paid content. You can then use them to pay for ads within Telegram.
Advertising through the Stars account is a cost-effective way to promote your Telegram channel without commissions, directly and with minimal restrictions. If you create paid content and earn Stars, make sure to use them for promotions — it’s quick, simple, and profitable.
No geotargeting: Ads are displayed worldwide, except in Germany.
Targeting by channels: You can target specific Telegram channels.
Minimum CPM (cost per thousand impressions): 50 Stars or €0.92.
Frequency capping: Limit how many times a single user sees your ad daily.
Automatic moderation: Moderation is AI-based.
Non-standard content (e.g., ALL CAPS, provocative material, affiliate links) often passes moderation, despite formal rules.
Official Prices:
$0.013 per Star for content creation.
$0.02 per Star for launching ads via Telegram Ads.
Three Purchase Methods:
Through Apple/Google Pay: The most expensive method due to high fees.
Via Telegram Premium: Convenient but not cost-effective.
Using Fragment: The most economical option.
For content creators, the fixed price of one Star is $0.013. However, when used for ads in Telegram Ads, the cost increases to $0.02 per Star.
Buying Stars Through Fragment:
Visit: https://fragment.com/stars.
Enter the recipient Telegram account.
Specify the number of Stars.
Pay in TON.
Note: You cannot directly top up the Stars advertising account via Fragment. Stars can only be earned through paid content or by purchasing a paid post from another account.
Advertising on Telegram is no longer exclusive to agencies and major players. With the Stars account, anyone who creates content can launch ads with minimal effort.
Create a themed channel: “Secrets to Losing Weight in 7 Days. Advice from a Nutritionist”
Publish a paid post: “Detailed meal plan + PDF guide to fat burning — 100 Stars”
Use another account to purchase the content — the Stars will transfer to your balance.
After 21 days, launch an ad for the same channel using the Stars account.
Ad teaser: “Free guide: How I lost 12 kg without exercise or dieting”
Leads enter a bot → pre-landing → offer.
You can duplicate channels and schemes to test new creatives without restrictions.
Key Points to Remember:
Ads can only be launched on the channel where Stars were earned.
Geotargeting is unavailable — targeting is limited to specific Telegram channels.
Moderation is automatic, and the AI often approves content that agencies would reject.
Stars cannot be directly purchased in Telegram Ads — they must be earned through paid posts (or purchased as paid posts from another account).
Telegram Ads is a powerful advertising platform with low entry barriers, especially when using Stars accounts or TON/EUR accounts. However, managing multiple Telegram accounts poses risks:
Automatic blocking for suspicious activity.
Flags when accessing multiple accounts from the same IP or device.
Restrictions on running ads for different channels from the same account.
To mitigate these risks, arbitrage marketers use antidetect browsers like MoreLogin. This tool allows you to run dozens of isolated browser profiles — each with unique fingerprints, simulating access from different devices.
Telegram Monitors User Behavior: IP, User-Agent, Fingerprint, Cookies With MoreLogin, you can create separate profiles for each Telegram account, ensuring the following:
Account Protection from Mass Bans: Each profile operates independently, minimizing the risk of linked bans.
Avoid Suspicion When Managing Multiple Channels: Unique fingerprints for each profile help you operate discreetly.
Preserve Login History and Tokens: Allows login without reauthorization, saving time and maintaining continuity.
The Stars Cabinet in Telegram Ads is an intriguing and accessible way to launch advertising within the platform, especially if you’re already earning through paid content. Telegram Ads and MoreLogin make for a powerful combination for arbitrage, mass launches, and safe traffic management.
Using an anti-detect browser helps you avoid bans, run dozens of campaigns simultaneously, and keep each account "clean." This approach ensures efficiency, security, and scalability for your Telegram marketing efforts.